" The choir is making sharply defined choices, which have great urgency. Green Room translates this urgency into communication. They keep us focussed. Green Room helps us to be ourselves. "Tido Visser, managing director Nederlands Kamerkoor
Your profile, position and propositions come down to a research of three ‘simple’ questions. We will not rest until we have defined the best answers for you – from strategy to marketing
You are driven by the passion for music.
We enrich your artistic dna by building on your authenticity.
We have developed an extensive workshop which provides you with:
The context in which you present your music is as important as the music itself. We develop the ways to make your choices work for you.
Analysis and definition of:
Why adapt if you want to be distinctive? We like to challenge the status quo in classical music.
Identity: we design your online and offline profile in text, photo, video.
Platform development and marketing: we design platforms, specifically based on your profile, and the communication on them – print, websites, (social) media.
Creative business development: we know our way in classical music. A project has clear goals and a thousand ways to get there. We think in alternatives to make ideas happen.
We are proud to work with top level musicians and ensembles
With a life in music and in communication, we offer a unique blend in expertise
ILONKA VAN DEN BERCKEN, CO-FOUNDER
Trained as a cellist at the Conservatory of Amsterdam and Royal College of Music in London, Ilonka played with orchestras and ensembles, touring worldwide at concert halls and festivals. Producing music theatre and taking up artistic administration of a large chamber music festival in
Amsterdam have widened her expertise and network in the field of classical music and beyond. Green Room is a natural outcome of combining these aspects and interests.
MARC VAN DER HEIJDE, CO-FOUNDER
Marc has a background in consultancy, brand strategy and identity development in design and communication. Eighteen years experience in visual identity development, lastly as creative director of Studio Dumbar (Rotterdam, Shanghai, Seoul). His life-long passion for classical music made him co-found Green Room, to seek out new possibilities within this niche. Marc can lead a team from a dedicated network of designers, photographers, animators, filmmakers, copywriters, printers and builders.
